Brand-certified valuations that protect your products forever.
When your brand certifies the value of what it makes, that certification travels with the item through every owner. Ownich lets brands embed verified appraisals into ownership certificates — protecting resale value, supporting insurance claims and reinforcing brand equity in the secondary market.
Why appraisal matters for brands
Your brand is the most trusted appraiser of your own products.
Third-party appraisals are expensive, inconsistent and often unavailable for the items your customers own. When a buyer needs to insure a product, resell it or prove its value, they shouldn't have to find an independent expert — they should be able to point to a certified valuation from the brand that made it.
Ownich lets you issue brand-certified valuations as part of every ownership certificate. Your appraisal is the authoritative record — designed to provide the evidence chain that insurers, buyers, and auction houses require — and it travels with the item through every transfer.
Brand-certified
Your brand is the authoritative appraiser of your own products.
Market valuations
Push updated valuations as secondary market prices move.
Appraisal history
Every update recorded — visible to every future owner.
How it works
From manufacture to lifelong appraisal record
Ownich integrates with your production or fulfilment system to issue certified valuations alongside every ownership certificate — automatically and at scale.
Set the retail value at manufacture
When a certificate is issued for a new product, the retail price is recorded as the baseline valuation — immutable, timestamped and signed by your brand.
Push market valuations as conditions change
As secondary market prices move, your brand can push updated valuations to certificates — keeping appraisals current for every owner, everywhere.
Owners access their appraisal instantly
Every owner can view the full appraisal history on their certificate — original retail price, current market value and every update in between.
Appraisal history builds brand equity
Every valuation update is recorded on the certificate. Future owners see how the item's value has held or grown — reinforcing your brand's quality story.
Benefits
What brand-certified appraisals do for your business
Certified appraisals protect your products' value in the secondary market, reduce counterfeiting and create a durable brand presence through every resale.
Protect secondary market pricing
When buyers know the certified value, they're less likely to accept underpriced offers. Brand-certified appraisals protect your products' resale positioning.
Support insurance and warranty claims
A certified valuation from the brand is strong supporting evidence for an insurer. Reduce claim disputes and processing time for your customers.
Reinforce certificate integrity
A brand-certified appraisal is only possible on a genuine item. Counterfeit products can't carry your certified valuation — making certificate integrity self-evident.
Stay present through every resale
Every time a new owner checks their certificate, they see your brand's appraisal. Your brand stays visible and trusted through every transfer.
Secondary market intelligence
Aggregate appraisal and transfer data across your product catalogue to understand how your items perform in the secondary market — and price future releases accordingly.
Increase perceived product value
Products with a brand-certified appraisal record command higher prices at resale. Certified valuations signal quality and brand confidence to every future buyer.
Use cases
Brand-certified appraisals across every category.
Ownich appraisal tools are designed for brands whose products carry lasting value — where buyers care about provenance, certificate integrity and the story behind what they own.
Luxury watches
Brand-certified valuations that protect resale prices and support insurance claims.
Fine jewellery
Gemstone and metal valuations issued by the brand — trusted by insurers and buyers.
Designer fashion
Authenticated valuations for clothing and accessories that hold value at resale.
Limited editions
Certified valuations for limited-run products where scarcity drives secondary market prices.
Consumer electronics
Purchase price and market value records for tech products with active secondary markets.
Collectibles & art
Provenance and valuation records for limited editions, prints and sculptures.
Everything included
Everything a brand needs to certify product valuations.
Ownich's appraisal tools are included in every brand plan — issue certified valuations at scale, update them as markets move and track how your products perform at resale.
Brand appraisal
Ready to certify the value of every product you make?
See brand pricing — appraisal tools are included in every plan.